Jonathan Knowles has a background in Finance, Business Strategy, Brand Strategy and Brand Valuation. His articles have appeared in Harvard Business Review, MIT Sloan Management Review, The Wall Street Journal, Marketing Management, Professional Investor and Intellectual Asset Management.

From the monthly archives:

November 2009

The Shift in Marketing

by Jonathan Knowles on November 17, 2009

Uncovering the Value of Brands

by Jonathan Knowles on November 16, 2009

The Momentum Effect

by Jonathan Knowles on November 7, 2009

Brand Equity and Marketing Accountability

by Jonathan Knowles on November 6, 2009

The Importance of Finance

by Jonathan Knowles on November 5, 2009

Dodgy Brand Claims

by Jonathan Knowles on November 4, 2009